In a previous post I made earlier this month, I mentioned how the new Coke cans look like Diet Coke cans, and wrote up a comparison between the seasonal packaging for the two brands. Since a picture says more than a thousand words could, I snapped the picture above with my cell phone while shopping today, as I feel it very clearly illustrates the points I made. The new Coke cans are on the left, the new Diet Coke cans on the right. As you can tell, the two are almost indistinguishable from one another.
More on the new Coke cans
Entry posted
on Dec 29, 2011 at 4:11 pm and is filed under Branding.
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