Process Archives - Gareth Botha

Process User Experience

A UX research database is a centralized repository of data collected in user studies. It acts as a shared knowledge…

Gareth BothaNovember 6, 2019

Process User Experience

In the previous article, A Guide to Customer Journey Mapping: Part 1 – The Fundamental Layers, I covered the first…

Gareth BothaSeptember 26, 2019

Process User Experience

Customer journey mapping is the process of defining an end-to-end customer experience, starting from before the customer has ever heard…